Overview
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In an increasingly competitive environment, Mediterranean SMEs working in traditional economic sectors are pushed to develop new competitive strategies if they aspire to survive in the global economy. South European territories are mainly characterized by SMEs with deep-rooted traditions and local products, but also fragmented and restrained by a know-how gap. The only solution for them is clustering to increase competitiveness and attractiveness in the international arena.
Taking this into account, INNOVATE-MED project, part-financed by the European Commission through the Med programme, tries to take advantage of complementary situations in the Mediterrean area to jointly set up an innovative cluster approach for SMEs internationalisation. After a three-step process, partners will implement a strategy of marketing and promotion for two horizontal clusters in traditional sectors. Synergies among partners will be optimised in order to achieve economic critical mass for export and create high added value.
The active involvement of chambers of commerce and development agencies will ensure the bottom-up participation of the key business stakeholders and a top-down process of capitalisation of results. The partners coming from the Valencian Region are the Alicante County Council, PATER - Territorial Employment Pact of La Ribera and Fundación Comunidad Valenciana – Región Europea (FCVRE), who is in charge of the international dissemination of the project.
Project:
INNOVATE-MED (Innovative Actions for Trade and Enterprise in the Mediterranean)
Programme:
Med
Budget:
1.09 million euro
Length:
From April 1st 2009 to September 30th 2011
Lead partner:
Province of Naples (Italy)
Partners:
Prefecture of Dodecanese (Greece), Heraklion Chamber of Commerce (Greece), Alicante County Council (Spain), PATER - Territorial Employment Pact of La Ribera (Spain) and Fundación Comunidad Valenciana – Región Europea (Spain).
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